what is digital marketing

Digital marketing is the promotion of products, services, or brands through digital platforms.
It helps businesses reach the right audience through social media, Google, websites, and online ads.
The goal is to increase brand awareness, generate leads, and grow the business.

 

SCOPE OF DIGITAL MARKETING

Digital marketing has a wide scope across different industries and businesses.
It offers career opportunities in SEO, social media marketing, content marketing, Google Ads, and email marketing.
It helps businesses reach customers, generate leads, increase sales, and build their brand online.

 

Digital marketing strategy workspace with a laptop, business analytics sketches, charts, and marketing planning notes on a wooden desk.
Map lying on wooden table

 

TECHNIQUES OF DIGITAL MARKETING

There are several techniques of digital marketing:

1. Search engine optimisation

There are two types of seo-

a)  On Page Seo

b) Off Page Seo

Aneesa vc
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DIGITAL MARKETING STRATEGIST

Aneesa is a freelance digital marketer and a passionate creative professional who is beginning her journey in the digital industry. With a strong interest in digital marketing, video editing, and web development, she enjoys combining creativity and technology to build meaningful digital experiences.

As a fresher in the industry, Aneesa is continuously learning and developing her skills in social media marketing, content creation, SEO, video editing, and website development. She is passionate about exploring new digital trends and helping brands build a strong online presence.

Through her work, Aneesa aims to grow, create, and learn while turning ideas into engaging digital solutions.